HeyláCarapau! is a Portuguese brand created by sisters Joana and Rita, and their mother Celeste. It is from the fusion of these three personalities that fun beachwear models emerge, with unique patterns, tailor-made in Portugal, and at very affordable prices. The HeyláCarapau! made from scratch and to order, they cater to different body types, styles and personalities. From Rita, Joana and Celeste to the bodies of all Portuguese women, bikinis, swimsuits, pajamas, lingerie and much more, a Portuguese brand that makes us proud and democratizes access to “tailor-made” fashion through its quality and competitive prices. We at EvoqueMag are fans!
More than just beachwear, HeyláCarapau! is about celebrating women through tailor-made fashion that’s both stylish and affordable — all while proudly supporting local Portuguese craftsmanship.


By Sofia Carvalho